James Stelzer

Confidential • Aug 2022 to Present

I oversee multiple projects implementing Artificial Intelligence into existing work pipelines used throughout the organization.

• Transformed business requirements into design specification.
• Managing the resources for multiple Data Analysis projects
• Daily meetings with key stakeholders and subordinates.
• Oversaw expansion of data collection, storage and backup processes.
• Data filtering and preparation, including anomaly detection.
• Developed Data Visualization and Report Generation tools.

Sparck, LLC • Jan 2020 to Oct 2020

Sparck is a recognition and engagement platform that helps HR management teams motivate and retain employees through workplace surveys and custom reward programs. I was brought in to transform their prototype into a robust application.

• Participated in weekly strategy meetings with management.
• Developed scalable client/server application framework to replace and replicate functionality of prototype.
• Presented security concerns and recommended solutions to CTO.
• Maintained source code and API developer documentation.
• Liaised with offshore development team.
• Oversaw development of a multi-environment build process.
• Integrated Hubspot, Stripe payment processing, and evaluated other potential third-party API
• Developed event system for triggering emails and notifications.

IFTI, Inc. • Apr 2015 to Oct 2018

IFTI is a project management company in the concrete and resilient flooring industry. I developed and maintained the company's CRM/ERP system which coordinates project managers, field technicians, and clients on over 1500 construction projects throughout North America. Our clients are primarily big-box retailers, medical facilities, and discount chains.

• Gathered project requirements from stakeholders and developed an implementation strategy.
• Developed reporting tools to give management and staff greater operational visibility.
• Improved employee productivity through updated process workflows and UI enhancements.
• Developed a report writing tool that adhered to ASTM standards.
• Initiated a bug/issue tracking protocol and implemented redundancy/backup processes to mitigate downtime and data loss.
• Opened up our platform for integration into clients' internal project management systems via a REST API.
• Vetted applicants for new technology positions, managed junior developers, and liaised with external technology partners.

CarOneOne, Inc. • Mar 2014 to Mar 2015

CarOneOne was a lead generation site that provided new car leads to over 17,000 car dealerships. As the company's head of technology, I worked with the rest of the executive team to define our strategic objectives, plan our strategy for implementing product features, and was the primary developer of our platform overseeing a small team of developers. Our services mashed up our own data with third-party suppliers of dealer inventories and pricing information. Our lead generation system was developed around standard automotive industry data formats enabling our users' requests to be delivered directly into a dealership's CRM. We provided consumers with an anonymous channel to communicate with dealers, and tools to compare and calculate the best price on a new vehicle. Dealers received a dashboard where they could review inbound leads and communicate with potential buyers.

• Designed system architecture around business requirements and marketing goals.
• Built a load-balanced VPN cluster and wrote maintenance, deployment and recovery scripts.
• Designed and maintained a database of 17,000 dealers and their inventory.
• Developed dealer locator tool based on ZIP code information and Google Maps API.
• Integrated ChromeData API services to build a real-time vehicle configuration tool.
• Built user, dealer, and administration dashboards.
• Oversaw offshore development of mobile site in conjunction with in-house development of primary web application.

Auto Tours International, Corp • Jan 2007 to Mar 2014

Auto Tours International, Corp is a purveyor of self-driving tours. I managed our engineering and online marketing resources; and was additionally responsible for development of both the consumer facing site and our administrative backend.

• Wrote technical specification from business requirements.
• Developed the data model and custom application framework supporting a multiple currency booking tool, geo-location detection and locale switching.
• Built an administrative back-end allowing staff to manage tours, prices, itineraries, galleries, currency exchange rates, bookings, payment processing, and other site settings.
• Coordinated with offshore vendors and consultants.
• Managed advertising relationships, PPC campaigns and advertising budget.
• Performed SEO targeting for international markets, resulting in growth of annual traffic, lower bounce rates, and increased average time-on-site by 35%.

Offermatic, Inc. • Mar 2010 to Mar 2011

Offermatic was a transactional marketing start up funded by Kleiner-Perkins. I was the company's second full-time employee and worked with the CTO to develop our consumer dashboard and administrative interfaces. Offermatic was taken over by Linkable Networks.

• Developed AJAX-enabled UI for consumer dashboard and corporate back-office administration.
• Built landing pages for aggressive co-branded ad campaigns and conducted A/B testing on landing pages and homepage variants.
• Integrated conversion tracking for a number of affiliate and ad networks.
• Integrated Facebook and Twitter APIs and built the company's first Facebook App.

B-Bridge International, Inc. • 2009 to 2012

B-Bridge is a US/Japanese biotech supplier. I transformed the company's static site into a CMS-driven e-commerce application with a multilingual framework and language detection. Later, I assumed responsibility for all web related system administration after their full-time MIS person departed.

• System Administration
• Introduced a staging environment, source control, and engineering best-practices.
• Worked with the company's in-house MIS to manage email migration, DNS, and other hosting changes.
• Installed and configured Ubuntu LAMP servers.
• Performed database migrations and wrote deployment scripts.
  
  
• Application Development
• Built a multilingual framework for corporate site.
• Developed a back-office tool for editing products, managing suppliers, category and application groups.
• Created a MySQL export tool that generated CSV inventory lists for partner and distributor use.
• Transformed static inventory list into a thousand-product eCommerce system with focus on SEO performance.
• Took over maintenance of a separate Rails application and WordPress site.
• Integrated VerticalResponse newsletter system.
  
  
• Marketing and Analytics
• Implemented a site optimization strategy which saw rapid growth and brought 82% new visitors — originating from 102 countries — during the first 4 months.
• Introduced over 14,000 contextual internal links, greatly improving both usability and search engine performance.
• Reviewed traffic patterns and usage funnels and tweaked UI to reduce mid-purchase abandonment.
• Rewrote URLs for increased usability and search engine performance and mapped old non-existing URLs to new pages.
• Generated XML sitemap and implemented recommendations of Google Web Master Tools.

Tonic, Inc/GreenDimes • Apr 2006 to Jun 2007

Tonic began as an e-tailer that donated a portion of its revenue to worldwide charities. It later morphed into an aggregator and publisher of positive news stories that were featured on other sites, like Yahoo. A subsidiary of Tonic was GreenDimes, a service that eliminated postal junk mail for our subscribers by removing their names from hundreds of bulk-mail clearinghouses. As part of the engineering team, I developed our first generation web sites and store front.

• Reporting to VP of Engineering, worked with Project Manager and in-house/off-shore engineering teams to design, develop and maintain the company's separate service and retail sites – including the launch of a new multi-currency eCommerce storefront.
• Instrumental in the development and maintenance of the store's shopping cart system, site animations, and widgets that tracked inventory, goals, and statistics via XML feeds.
• Optimized the output generated by the CMS resulting in 50% leaner code that reduced bandwidth and measurably improved responsiveness.
• Assisted porting multiple websites from Joomla to a custom solution.
• Conducted A/B testing, user testing and pre-release QA.

Air Comet • 2005 to 2007

Air Comet is an airline based in Madrid that opened an office in New York to offer direct flights between NY and Spain. I was originally hired to assist their marketing department, but ended up writing the booking tool for their American site.

• Redesigned their US site to better match the standards of design adopted by the American airline industry.
• Designed print advertisements and web banners.
• Built a bilingual flight reservation and lookup tool that integrated with their existing European booking API.

Travel Express LA • 2003 to 2006

• Web design and development.
• Site optimization and SEO.
• Designed print and digital marketing assets.
• Bookkeeping
• Posted regular site content and tour listing updates.
• Implemented Google Analytics and reported performance metrics to owner.

Wildcat Press, LLC • 2001 to 2003

Wildcat Press was an independent publisher and media company.

• Redesigned and developed the company website.
• Integrated Google Analytics.
• Implemented onsite ordering.
• Bookkeeping support.
• Designed print advertisements and web banners.
• Managed Amazon book sales.
• Assisted with order fulfillment.
• Posted weekly content updates.
• Assisted with planning and logistics of author book signings and events.

Independent Contractor • 2001 to Present

In addition to my full time employment and long-term contract work, I have continually provided consulting services to a variety of clients throughout my career.

• Artificial Intelligence Research
• UI Design and Development.
• System Administration.
• Application Development.
• System Integration.
• Data modeling and database development.
• Hosting and email support.
• Marketing consulting.